LinkedIn Advertising
Campaign Management

LinkedIn is a professional B2B platform that is mostly used for recruiting. It has more than 450 million users. By statistics, 7 out of 10 people think that LinkedIn is a reliable source with lots of work-related content. More people put information about their career experiences and education on LinkedIn than on Facebook or Twitter. It also offers new criteria for targeting – you can target not only by job title or education, but by certain skills, job function, industry as a whole, gender or even management position.

So, why some people use LinkedIn for advertising purposes? Consider the following parametres:

INCOME

45% of USA users with an income of more than 70000 USD use LinkedIn

FREQUENCY

80% of users from USA check their LinkedIn profiles at least 3 times a day

USAGE

94% of B2B marketers use LinkedIn to distribute content

If your ideal customer is B2B orientated person, LinkedIn might be a good place for placing an advert on. However, it also has some limitations. For example, it doesn’t allow running advertisements at specific times ( for example, evenings only). As well, user factor still plays its role – there are fewer users on LinkedIn compared to the 1.86 billion users on Facebook.

WHAT CAN WE GUARANTEE WITH OUR LINKEDIN ADVERTISING CAMPAIGN MANAGEMENT?

LinkedIn Ads set up

Correct ad type chosen out of IAB standard display formats available

Advertisements that reach relevant target audience

Feedback on the content to adjust the strategy quickly

Increased click-through rates and lead production

Reduced cost per lead

Improved CVR and ROI

Detailed monthly reports on increased traffic performance based on Google Analytic data

IF YOU ARE STILL UNSURE OR HAVE ANY ENQUIRIES, JUST FILL UP THE FORM AND OUR TEAM WILL CONTACT YOU BACK SOON